Apply For Your Product Launch Evaluation


Just walking through this process will pay huge dividends come launch day




I will not try to sell you on applying for this…


Instead, I will simply tell you what it’s about, who it is for …and who it’s NOT for


Here’s What This Is About


I am being contacted by publishers and business people every week -sometimes multiple times – these guys may have tried to do a product launch and failed or want to do one and are simply not ready. The simple fact is that most of them have not zeroed their product into their market and therefore do not have a launch story that resonates with their core audience.


Now we all know that doing a product launch can give you the biggest revenue boost that you’ve ever experienced. You just have to ‘crack the code’ to access the argument going on in your prospects’ heads and position yourself as their trusted adviser


Fewer than one in three people trust marketing messages, according to Edelman Digital’s annual survey of trust.That’s a pretty dismal number. The study also found that trusting companies is more important than delivering great products and services.


That’s why doing a product launch is so darned effective… It gives your prospects time to get to know you, like you and trust you


Anyway, to help you make the break through, I’m willing To Walk You Through your product launch plan – FOR FREE – And find the holes so that you can optimize your launch sequence


As Long As You Realize, this is NOT For Everybody


Look – I know you get pitched all kinds of “one size fits all” marketing schemes on a near hourly basis these days.


This isn’t one of them. This is very specialized stuff and it’s not for everybody…


This project IS for:

  • People who sell information products, or are coaches, authors, or speakers
  • People who value helping others and contributing to their marketplace just as much (or more) than they value making money
  • People who know their business can grow, and who are willing to work to make that happen
  • People who have a mailing list of prospects or buyers (preferably both) – Or have a budget to make it happen
  • People who are willing to actually talk to other human beings (as opposed to only sending email or something.)


This project is NOT for:

  • People who sell “get rich quick” or “Biz Opp” materials
  • People who do CPA marketing …or only want to be affiliates
  • People who have no business, aren’t actually selling anything, or are perpetually in “information gathering mode”
  • People who do NOT currently sell (or don’t want to sell) information products, advice, or coaching.
    (In other words, if you sell lightbulbs or something, this isn’t a good fit.)


And now for more brutal honesty: You actually have to work pretty hard to make your product launch happen


Here’s How It Works


Like I said, your product launch viability assessment is free, so if you’re curious…


Here’s what to do:


#1. First, you’ll need to make a time so we can talk – skype –  by going to my calendar

#2. Then we’ll talk for 45 mins+ about your launch plans and strategy

#3. If we both decide it is the right thing to do, I will put together a complete product launch blueprint for you which you can take a away and execute. It will not only give you the ‘what’ but also the ‘how’. It’ll come in the form of a pdf and will take me 14 days to put together so will cost you $1,500. This is not something to take on lightly which is why I said earlier that we both have to decide it’s the right thing to do.

#4. Whilst I’m working on your product launch blueprint, you can start assembling the necessary proof elements that you will use in your pre-launch sequence based on the 21 examples I will give you in your copy of ‘ The Proof Series‘ – 21 ways to build trust and position yourself as the expert authority in your niche – Don’t underestimate the importance of positioning yourself with these tactics. They could make the difference between either a mountain of orders or just a molehill.


OK here’s the first step: Book that call now